ST. LOUIS–(BUSINESS WIRE)–Main womenswear model Veronica Beard is teaming up with heritage style footwear model Dr. Scholl’s Sneakers to introduce a retro-inspired footwear capsule assortment consciously crafted for summer season. The seven-piece assortment that brings the Veronicas’ unmistakably trendy, female, and vibrant model to Dr. Scholl’s iconic Authentic Sandal launches on VeronicaBeard.com and DrSchollsShoes.com as we speak, simply in time for sandal season.

When two manufacturers which are all about wanting good and doing good for the planet be a part of forces, a very particular collaboration is born. The long-lasting clog that’s a part of each Dr. Scholl’s Sneakers’ and Veronica Beard’s DNA served as inspiration for the genuine partnership, a pure second with a seamless design course of. The capsule’s recent look is characterised by Veronica Beard’s female and playful aesthetic and honors the heritage of the Dr. Scholl’s Sneakers Authentic Sandal that has endured as a style icon for many years. The Authentic Sandal has been reimagined by means of model collaborations over time, however the Veronicas take it to new heights with a high-heel iteration.

The capsule assortment consists of three kinds supplied in core Veronica Beard earth tones and signature ready-to-wear prints that includes the Veronica Beard clog metallic rivets: The Authentic, The Hula and The Lolli. Consciously crafted, the handmade artisanal, wooden clog sole is comprised of pure beechwood, the printed canvas is licensed natural, and the suede leather-based is responsibly sourced by means of Leather-based Working Group-rated tanneries. The retro aesthetic of Veronica Beard footwear and the Dr. Scholl’s Authentic Sandal shines with the debut of this capsule.

Co-founders Veronica Miele Beard and Veronica Swanson Beard mentioned, “We’re honored to collaborate with Dr. Scholl’s, a real American heritage model. We share a love and appreciation of the clog, so we knew it will be an unbelievable mash-up—the basic Dr. Scholl’s wood clog with a VB twist.”

“The Authentic Sandal is a timeless icon, and the Veronica Beard aesthetic makes it really feel new over again. These seems to be are about defining your model with a way of caprice and confidence. They completely seize the spirit that made our sandal a style basic from day one,” mentioned Katie Moore, senior design director, Dr. Scholl’s Sneakers.

Veronica Beard x Dr. Scholl’s Sneakers retail for $250-$395 and can be found now at VeronicaBeard.com, DrSchollsShoes.com, and Neimanmarcus.com, along with all Veronica Beard shops and choose Neiman Marcus places.

Dr. Scholl’s Sneakers and Veronica Beard sneakers are made by Caleres (NYSE: CAL).

About Veronica Beard:

Veronica Beard was based by sisters-in-law Veronica Miele Beard and Veronica Swanson Beard in 2010. What started as a rack of dickey jackets has expanded right into a full life-style assortment for the ladies who make it occur. Their motto: Look good, really feel good, do good. Be taught extra about our “VBGivesBack” initiative right here and our Make it Occur sequence right here.

About Dr. Scholl’s Sneakers:

William Scholl was an inventor and entrepreneur who created merchandise to consolation ft. Within the 60’s, he designed a easy wooden sandal with a brightly coloured strap impressed by a classic clog he discovered on his travels. He got down to make a shoe that was good for one’s well being and ended up creating a permanent style icon. Right this moment, we share his identical ardour and strategy. Our imaginative and prescient is to create modern footwear with an uncomplicated, playful model for a more healthy life. We obsess as a lot about how sneakers really feel whenever you slip them on, as how your ft really feel on the finish of the day. We try to make energetic really feel relaxed. With the assumption that operate and style ought to all the time be in excellent concord, we design on your on a regular basis life in the true world.

About Caleres (NYSE: CAL):

Caleres is the house of as we speak’s most coveted footwear manufacturers and represents a various portfolio spanning all of life’s kinds and experiences. Each shoe tells a narrative and Caleres has the proper match for each one in every of them. Our collections have been developed and bought to satisfy the evolving wants of as we speak’s assorted and rising world audiences, with shopper insights driving each side of the innovation, design, and craft that go into our distinctly positioned manufacturers, together with Well-known Footwear, Sam Edelman, Naturalizer, Allen Edmonds, Vionic, Dr. Scholl’s Sneakers, and extra. The Caleres story is most easily outlined by the corporate’s mission: Encourage individuals to really feel nice…ft first. www.caleres.com